Life of a DON is Don Toliver’s second studio album and third official project, following the success of his 2020 debut album, Heaven Or Hell.
The album name was officially announced on Don Toliver’s Instagram on September 28, 2021.
With Life of a DON, the Houston rapper intends to explain his personal life and let his fans see listen to him for the first time not as Don Toliver, but as Caleb, as he stated via Instagram, “My life your life.”
Don Toliver released the first official single “What You Need” on May 4, 2021, which charted at #82 for a week on the Billboard Hot 100. On June 18, 2021, he dropped the second single “Drugs N Hella Melodies,” featuring Colombian-American singer Kali Uchis.
Before the release of Don’s second studio album, Travis Scott expressed his excitement for the project:
It’s what you make it, you know. My name is Don, and I’m just living it, you know the way I see it fit, you feel me? So I think it was just perfect to call it “Life of a Don”, because you know in my own lane, in my own mind, in my own space I’m for sure the don.
This album right here I really took a lot of responsibility in just creating my vibe and just going out my way to just create I felt like I needed to create. A lot of this is soly focused on me, just trying to create my own vibe. With this Life of Don, because this is my life, you know, and I want it to be extravagant the way it is in real life.
Man, Life of a Don, man. Prepare your limbs. Get ready. It’s not for weak-hearted. We’re going all the way to the top with this one. I’ve been working hard on this album. I’m just ready to release it, and people enjoy it, live with it, forever.
“Life of a DON” debuted at #2 on the Rolling Stone’s Top 200 Popular Albums Chart during the week ending October 14, 2021.
Yes, Apple Music features an animated artwork for this release.