STICKER

STICKER is the third Korean-language and fourth overall studio album by NCT 127. It was released on September 17, 2021, through SM Entertainment. It follows their previous release, the Japanese-language EP LOVEHOLIC, released in February 2021, and their previous Korean studio album Neo Zone, released in March 2020.

The album was teased with a concept trailer titled “Who Is Sticker,” released on August 21, which depicted the members of NCT 127 as engineering students by day and computer hackers at night.
On August 22, SM announced the release of STICKER for September 17 on their social media accounts. On September 10, NCT 127 released a playlist named Welcome to NCT 127 Sticker, the Enhanced Playlist exclusively on Spotify.

On August 24, 2021, after just one day of the pre-order’s availability, it was reported that STICKER had surpassed 1,329,000 pre-orders. By the day of the album’s release, the record had already surpassed 2.2 million pre-orders, breaking their previous record of 530,000 pre-orders for Neo Zone.

On September 24, 2021, NCT 127 broke their own record and became a double million seller, with over 2.15 million copies of STICKER being sold in just a week.